Laura Ashley Drapes: The Complete Buyer’s Guide to Choosing the Perfect Window Treatment
From British Heritage to Modern Homes: Everything You Need to Know About Selecting, Customizing, and Installing Laura Ashley Drapery
What Makes Laura Ashley Drapes the Gold Standard in Window Treatments?
Walking into a room adorned with Laura Ashley drapes feels like stepping into a carefully curated space where elegance meets comfort. These aren’t just window coverings – they transform ordinary rooms into sophisticated retreats that reflect your personal style.
For over 70 years, the Laura Ashley brand has set the benchmark for British design excellence in home furnishings. What started as a small kitchen table operation in 1953 has grown into a globally recognized name synonymous with timeless elegance and quintessentially British style. The company’s commitment to premium fabric quality and archive-inspired designs makes their window treatments a worthwhile investment for homeowners who value both aesthetics and longevity.

When you search for laura ashley drapes, you’re looking for more than fabric panels. You want signature prints that tell a story, romantic interiors that create ambiance, and classic sophistication that never goes out of style. Each collection draws from the brand’s extensive archives, bringing heritage prints and botanical motifs into contemporary homes.
But here’s the challenge: with dozens of patterns, multiple customization options, and various retailers claiming to offer the best deals, how do you choose the right drapes for your space? This guide walks you through every decision, helping you avoid costly mistakes and create the perfect window treatment solution.
Laura Ashley Drapes vs. Curtains: What’s the Actual Difference?
Most people use these terms interchangeably, but understanding the distinction helps you make smarter purchasing decisions.
Drapes are made from heavier fabrics, typically hang floor-length, and almost always include lining. They offer superior light control, privacy, and thermal insulation. The fabric weight creates elegant folds and dramatic draping that adds formality to any space. You’ll find drapes in living rooms, formal dining areas, and master bedrooms where a polished look matters most.
Curtains, by contrast, use lighter materials and may hang at various lengths – from café-style to just below the windowsill. They rarely include lining and serve more decorative purposes than functional ones. The lighter construction makes curtains perfect for casual spaces, kitchens, and rooms where you want soft light filtering without heavy coverage.
The pricing reflects these differences. Basic curtains start around $30-50 per panel, while quality custom drapery begins at $130+ per panel. The investment pays off through superior durability, better insulation, and a more refined appearance that elevates your entire room.
For Laura Ashley’s collections, most products fall into the drapery category. Even their lighter-weight options include professional-grade construction with reinforced headers, quality linings, and attention to detail that separates them from standard curtains.
Quick Comparison
Drapes: Heavy fabrics, floor-length, always lined, formal appearance, better insulation, $130-400+ per panel
Curtains: Light fabrics, variable lengths, rarely lined, casual look, decorative focus, $30-100 per panel

When you invest in laura ashley drapery, you choose the superior option that delivers both beauty and performance.
Exploring the Laura Ashley Drapery Collections
Classic Core Collection
This foundational collection offers 16 sophisticated solid colors perfect for modern interiors and transitional spaces. The textured weave adds subtle visual interest without overwhelming your existing décor.
Standout colors include Morning Mist (a soft neutral gray), Wisteria Reverie (delicate purple-gray), Blush Serenade (warm pink), and Soft Sage Garden (muted green). Each shade reflects the brand’s expertise in creating colors that feel both current and timeless.
The Classic Core fabrics work beautifully as standalone pieces or layered with patterned decorative pillows and throws. Interior designers frequently choose these when clients want elegant simplicity that won’t compete with bold furniture or artwork. The collection’s versatility makes it ideal for minimalists and maximalists alike.
Pricing starts at $131.44 for a 24″ x 36″ panel during current promotions (regular $238.99), making this collection an accessible entry point into the Laura Ashley aesthetic.
Intricate Florals & Botanicals
Here’s where Laura Ashley’s heritage prints truly shine. This extensive collection features vintage florals and botanical motifs that made the brand famous worldwide.
Elderwood showcases elaborate floral patterns in five colorways (Royal Blue, Natural, Ochre Yellow, Sage, Midnight). The design complexity creates visual richness that transforms plain walls into feature spaces. Customers particularly love how the Natural colorway complements both warm and cool color schemes.
Gosford brings a softer, more romantic feel with delicate blooms scattered across a neutral background. Available in Natural, Blush, Antique Pink, Duck Egg Blue, and Steel, this pattern works exceptionally well in bedrooms and sitting rooms where you want a calming atmosphere.

Magnolia Grove offers larger-scale florals for those who want bold statement windows. The oversized blooms create drama without feeling overwhelming, particularly in the Sage and Steel colorways that ground the design in contemporary sensibility.
Summer Palace and Wisteria Garden draw directly from the brand’s archive-inspired designs, featuring intricate patterns that reference 18th-century textiles. These collections appeal to homeowners who appreciate historical design references executed with modern fabric technology.
Each pattern maintains the brand’s commitment to English country charm while adapting traditional motifs for current tastes. The botanical prints work particularly well in spaces with natural light, where the details become part of the room’s changing character throughout the day.
Elegant Damasks
The Josette collection represents refined luxury through classic damask patterns. Available in four sophisticated colors (Iris, Royal Blue, Dove Grey, Steel), these drapes bring regal sophistication to formal spaces.
Damask weaving creates subtle texture through the contrast between matte and sheen areas of the fabric. This dimensional quality adds depth that flat-printed patterns can’t achieve. When light hits these drapes at different angles throughout the day, the pattern appears to shift and change.
Interior designers often specify Josette for formal dining rooms, traditional living rooms, and spaces where you want to convey established taste rather than trendy decoration. The pattern’s historical roots (damasks originated in Damascus during the Middle Ages) give it an air of cultured permanence.
The Dove Grey and Steel colorways work particularly well in contemporary spaces where you want traditional pattern without dated color schemes. These neutral tones let the damask texture provide interest while maintaining modern restraint.
Contemporary Stripes
For those who find florals too feminine or damasks too formal, the stripe collections offer a perfect middle ground.
Heacham Stripe features clean, evenly-spaced lines in four colors (Steel, Natural, Sage, Seaspray). The straightforward design brings order and structure to busy rooms while maintaining visual interest. Stripes naturally draw the eye vertically, making ceilings appear higher – a designer trick worth remembering.

Candy Stripe introduces a playful twist with alternating thick and thin lines. Available in Ochre Yellow, Plaster Pink, Seaspray, Midnight, and Steel, this collection bridges traditional values and contemporary playfulness. The varied stripe widths create rhythm without becoming repetitive.
Both collections work exceptionally well in home offices, children’s rooms, and casual living spaces. The geometric precision provides a clean backdrop for eclectic furnishings or bold accent pieces.
How to Measure for Laura Ashley Drapes: The Foolproof Guide
Getting measurements right prevents costly returns and ensures your drapes look professionally installed. Follow these steps carefully.
Understanding Panel Configuration
This creates the most confusion among first-time buyers. When you order laura ashley drapes, you specify the width for each individual panel – not the total window coverage.
Single panel means one piece of fabric. Order this for narrow windows, doors, or when you want a stationary side panel for decorative purposes only.
Pair of panels means two separate pieces that meet in the middle. Most windows require pairs for complete coverage and the ability to open and close your drapes fully. The width you specify applies to each panel separately.
Example: A 60-inch-wide window needs two 30-inch panels (or wider, depending on fullness – explained below). If you order “30 inches,” you receive ONE panel at that width, not two.
Measuring Width
Measure your window’s width at three points: top, middle, and bottom. Windows aren’t always perfectly square. Use the widest measurement.
For outside mount (brackets installed on the wall outside the window frame), add 4-8 inches on each side. This creates the classic “frame the window” look and blocks side light gaps. A 60-inch window becomes 68-76 inches of total coverage.
For inside mount (brackets fit within the window frame), subtract 1/4 inch from your width measurement. This prevents binding and allows smooth operation.
Calculating Fullness
This determines how gathered or flat your drapes appear when closed.

Grommet drapes come with 100% fullness as standard. This means fabric width equals 2x your window width. For a 60-inch window with outside mount (add 8 inches = 68 inches total), order two panels at 34 inches each. When closed, they’ll have gentle folds without excessive bunching.
Pleated fold drapes include 200% fullness for rich, luxurious appearance. The same 68-inch window needs two panels at 68 inches each (matching the total coverage width). The pleating mechanism gathers this extra fabric into elegant, uniform folds.
Skimping on fullness creates a flat, cheap appearance. Always follow the manufacturer’s recommendations rather than trying to save money through reduced fabric.
Measuring Height
Start at your desired mounting point – either the ceiling (most dramatic look) or just above the window frame (traditional placement).
Measure down to where you want the drapes to end. For the most polished appearance, plan for 1/2 inch clearance above the floor. Drapes that puddle on the floor look intentional in very formal settings but collect dust and create tripping hazards in everyday spaces. Drapes that hang 2-3 inches above the floor look unfinished and cheap.
Grommet style drapes sit approximately 1 inch below the rod due to the eyelet construction. Factor this into your height measurement. Measure from where the rod will be positioned down to your desired endpoint, then subtract 1 inch.
For standard pleated fold, measure from the mounting bracket to the floor with no adjustment needed. The header construction sits directly at the bracket level.
Common Measurement Mistakes
Don’t measure just the glass. Window treatments should cover the entire frame plus extensions for proper light blocking and proportional appearance.
Don’t forget to account for obstructions like handles, cranks, or radiators below windows. Leave adequate clearance.
Don’t assume all your windows are identical. Measure each separately, even in the same room. Houses settle over time, creating variations.

Professional Tips
Order free samples through SelectBlinds before finalizing measurements. This locks in current pricing for 30 days while you confirm dimensions and test fabric in your actual lighting conditions.
Take photos of your windows from across the room. Sometimes what looks fine in isolation appears out of proportion when you step back. Check these photos against your planned measurements.
Consider hiring a professional measurer if you’re ordering for multiple windows or dealing with unusual architectural features like bay windows pole curtain, arched windows, or French doors. The $75-150 measurement service fee prevents $500+ mistakes on custom orders.
Customizing Your Laura Ashley Drapery: Complete Options Breakdown
Header Styles
Pleated Fold creates the traditional, formal drapery appearance with precise, uniform folds that maintain their shape. The 200% fullness built into this style delivers rich, opulent texture even when drapes are fully closed. This header works with standard curtain rods or decorative traverse rods that hide the mechanics behind the fabric.
Choose Pleated Fold for formal living rooms, master bedrooms, and dining rooms where you want classic elegance. The construction allows smooth gliding when opening and closing, and the folds fall into perfect alignment every time.
Price: Included in base cost
Pleated Fold & Track adds a ceiling-mounted or wall-mounted track system that makes drapes stackable and extremely space-efficient. The track guides fabric movement and creates contemporary, streamlined appearance. This option works particularly well for sliding doors, wide window expanses, or modern interiors where visible rods would disrupt clean lines.
The track system also enables motorization upgrades for hands-free operation. Control your drapes via remote, smartphone app, or integrate with smart home systems like Alexa or Google Home.
Price: Add $28.16 per panel
Grommet Style (called eyelet in UK markets) creates a casual, contemporary look with metal or plastic rings that slide directly onto the rod. The construction creates gentle, uniform waves with 100% fullness. Installation takes minutes – just thread the rod through the grommets and hang.

The 1 1/2-inch grommet diameter requires rods measuring 1 1/4 inches for smooth sliding. Smaller rods create loose fit and sagging; larger rods won’t fit through the openings.
Grommet drapes work beautifully in casual living spaces, home offices, guest bedrooms, and anywhere you want easy operation and modern simplicity.
Liner Options Explained
No Liner leaves the decorative fabric as a single layer. This creates an airy, lightweight feel perfect for spaces where you want soft light diffusion rather than privacy control. Unlined drapes showcase fabric patterns beautifully from both inside and outside your home.
Consider this option for north-facing windows with minimal sun exposure, decorative side panels that remain stationary, or layering behind sheer curtains for a multi-dimensional window treatment.
Important note: The fabric color appears clearly from the street. White and light colors maintain privacy better than dark or bold patterns.
Price: Included in base cost
Standard Liner adds a cream-colored layer that provides light filtering, moderate privacy, and fabric protection from UV damage. This represents the sweet spot for most applications – you get enhanced functionality without the room-darkening effect of blackout liners.
The lining extends your drapes’ lifespan by shielding decorative fabric from sun exposure that causes fading. It also adds body that helps drapes hang with better structure and more defined folds.
During daytime, standard liners allow soft, diffused natural light while preventing outsiders from seeing distinct shapes inside your rooms. At night with interior lights on, some shadowing may appear to outside observers.
Price: Included in base cost
Blackout Liner creates near-complete darkness – essential for bedrooms, media rooms, and spaces where you need light control for sleep or screen visibility. The specialized fabric blocks 95-99% of incoming light, though some gaps naturally occur at top and side edges where fabric meets wall.
Beyond darkness, blackout liners provide superior thermal insulation (reducing heating and cooling costs), noise reduction, and maximum privacy day or night. The ivory-colored backing maintains clean appearance from outside while the dark interior layer performs the blocking function.

Shift workers who sleep during daylight hours, parents of young children, and anyone sensitive to early morning sun should strongly consider this upgrade.
Price: Add $20.06 per panel
Thermal Liner (available through special order) adds insulating properties without complete blackout. This option works well for energy efficiency improvements in rooms where you don’t need total darkness but want to reduce heat transfer through windows.
Hardware & Accessories
Curtain Rods aren’t included with any Laura Ashley drapery purchase. You’ll need to order these separately, matching the finish to your desired aesthetic.
For grommet drapes, choose decorative rods measuring 1 1/4 inches in diameter. Popular finishes include antique brass (warm traditional), brushed nickel (contemporary), oil-rubbed bronze (rustic elegance), and matte black (modern drama).
For pleated fold drapes, standard or decorative traverse rods work beautifully. Traverse rods include mechanisms for cord-operated opening and closing, maintaining the formal drapery effect while providing easy functionality.
Budget $40-150 per window for quality rods depending on width and finish. Cheap rods sag under fabric weight, creating unsightly drooping and difficult operation.
Tiebacks add structure and visual interest to stationary or partially opened drapes. The fabric-covered hardware mounts to your wall, gathering drapes into graceful curves that control light while maintaining decorative effect.
Each set includes matching hardware. For grommet drapery, tieback hardware matches your selected grommet finish. For pleated drapery, you’ll receive satin nickel hardware.
Tiebacks work particularly well in rooms where you want windows uncovered during daytime but enjoy the framing effect of drapes on either side. The gentle curves they create add softness to angular windows.
Price: Add $9.79 per set
Motorization transforms manual operation into effortless automation. The rechargeable lithium-ion battery system powers quiet motors that open and close drapes with button-press simplicity.
Control options include handheld remote (add $17.65), smartphone app, voice commands through smart home integration, or scheduled automation that opens drapes at sunrise and closes at sunset.
The system works exclusively with Pleated Fold & Track configurations, requiring that $28.16 upgrade as prerequisite. Total motorization investment: $110.54 plus remote if desired.
Motorization makes particular sense for hard-to-reach windows, individuals with mobility challenges, large or heavy drapes requiring significant effort to operate, and smart homes where automated lighting control enhances security and convenience.
Price: Add $82.38 for motorization system

Choosing Laura Ashley Drapes for Every Room in Your Home
Bedroom Drapery
Your bedroom demands blackout liner upgrade unless you genuinely enjoy early morning sunlight. The $20 per panel investment delivers darkness that improves sleep quality, particularly during summer months when sunrise occurs at 5:30 AM.
Pattern selection affects your room’s emotional tone. Soft Sage Garden, Morning Mist, and Duck Egg Blue from the Classic Core Collection create serene, spa-like environments that promote relaxation. Gosford Blush and Wisteria Garden bring romantic softness perfect for master bedrooms and guest rooms where you want welcoming warmth.
Avoid stimulating patterns or bold colors in bedrooms. Your brain associates visual complexity with alertness – the opposite of what you need in spaces designed for rest.
Floor-length drapes add luxury and finished appearance to bedrooms. The vertical lines draw eyes upward, making rooms feel larger and more elegant. Budget permitting, outside mount installation creates the most dramatic bedroom transformation.
Living Room & Formal Spaces
This is where Laura Ashley drapes make the strongest design statement. Formal living rooms and parlors benefit from the brand’s more elaborate patterns and rich textures.
Elegant damasks like Josette bring sophistication to traditional furniture arrangements. The Royal Blue and Iris colorways create commanding focal points, while Dove Grey and Steel offer contemporary restraint.
For living rooms with mixed décor styles, the Contemporary Stripes collection bridges traditional architecture and modern furnishings. Heacham Stripe Steel particularly excels at creating structure without overwhelming eclectic room compositions.
Consider your natural light levels when selecting liner options. South-facing rooms with intense sunlight benefit from standard liners that protect furniture from UV damage while maintaining bright, welcoming atmosphere. North-facing rooms often work better with no liner or sheer layering to maximize available light.
The 200% fullness of pleated fold drapes creates luxurious appearance ideal for living spaces where you entertain guests and want to convey refined taste.
Dining Room
Formal dining rooms call for patterns and styles that complement your most elegant occasions without competing with table settings and décor.
Summer Palace and Magnolia Grove patterns bring visual interest to dining spaces without overwhelming your carefully set table. The botanical motifs reference the natural world – always appropriate for rooms centered around food and gathering.
Candy Stripe in muted tones offers surprising sophistication for dining rooms. The geometric precision provides clean backdrop for ornate chandeliers and traditional china cabinets.
Liner selection depends on your lighting preferences during dinner service. Many homeowners prefer standard liners that allow soft natural light during daytime gatherings while providing privacy during evening dinner parties. Blackout liners work well if you frequently host evening events and want complete control over ambiance lighting.

Home Office
Contemporary Stripes dominate home office applications. The clean lines create organized, professional atmosphere while maintaining enough visual interest to prevent sterile, corporate feeling.
Light filtering through standard liners prevents screen glare while maintaining connection to outdoor environment – important for all-day workspace comfort. Complete darkness from blackout liners creates problems for video calls and general productivity.
Solid colors from the Classic Core Collection work beautifully in offices where you want minimal visual distraction. Soft Sage Garden, Dove Feather, and Morning Mist provide sophisticated neutrality that keeps focus on your work rather than your windows.
Avoid busy floral patterns in office spaces. The visual complexity competes for attention and creates subconscious stress over extended periods.
Multi-Room Strategy
Order for entire rooms (all windows) simultaneously. Laura Ashley fabrics come from dye lots that vary slightly batch to batch. Ordering months apart risks visible color mismatches that ruin the cohesive look you’ve carefully planned.
Consider flow between connected spaces. Open floor plans benefit from coordinated window treatments that tie spaces together. You might choose the same pattern in different colorways or different patterns in complementary color families.
Budget limitations? Start with highest-visibility rooms (living room, master bedroom) and add remaining spaces as finances allow. Mixing Laura Ashley with less expensive curtains in secondary spaces (hallways, utility rooms) stretches your budget while maintaining quality where it shows most.
Laura Ashley Drapes Pricing: What to Expect in 2026
Base Price Ranges
Standard 24″ x 36″ panel starts at $131.44 during current promotional periods (45% off regular MSRP of $238.99). This represents the entry point for Classic Core solids and simplest patterns with standard liner and pleated fold header.
Prices increase with panel size following predictable scaling. A standard living room window requiring 50″ x 84″ panels costs approximately $210 per panel at promotional pricing. Larger windows demanding 72″ x 96″ panels approach $280-320 each.
Pattern complexity affects pricing minimally within Laura Ashley’s collections. The elaborate Intricate Florals & Botanicals cost the same as simpler Contemporary Stripes or Classic Core solids at equivalent sizes. You’re paying for brand quality and customization rather than pattern intricacy.
Upgrade Costs
Blackout liner: Add $20.06 per panel (highly recommended for bedrooms)
Pleated Fold & Track: Add $28.16 per panel (required for motorization)
Motorization: Add $82.38 per window (one motor controls pair of panels)
Remote control: Add $17.65 (optional with motorization)
Tiebacks: Add $9.79 per set
Extended warranties: 5-year limited add $9.56, 5-year unlimited add $33.46

Hardware Costs (Not Included)
Budget separately for curtain rods, brackets, and mounting hardware:
Basic functional rods: $30-60 per window
Decorative rods (recommended): $60-150 per window
Premium designer rods: $150-300+ per window
Finials, rings, and specialty mounting brackets add $20-75 depending on style and finish.
Sample Room Cost Estimate
Standard living room with three windows (60″ width each, 84″ height):
6 panels (pairs for three windows): $1,260 (at promotional pricing)
Blackout liner upgrade: $120.36 (6 panels)
Decorative rods (three windows): $270 (mid-range quality)
Installation hardware: $60
Total investment: $1,710.36
This delivers complete, professional-grade window treatments that transform your space and last 10-15 years with proper care.
Where to Find Best Deals
SelectBlinds serves as the exclusive online partner for Laura Ashley custom drapery in North America. Current promotion offers 45% off MSRP sitewide – the deepest discounts available.
The site includes price lock guarantee: order free samples and lock current pricing for 30 days while you finalize decisions. This protects against price increases and lets you sample fabric without purchase pressure.
The Home Depot and Target carry limited Laura Ashley selections, typically focusing on ready-made options rather than custom sizing. Prices run higher than SelectBlinds with fewer customization choices.
Avoid Amazon and unauthorized third-party sellers. Counterfeit products and discontinued patterns flood these marketplaces. You’ll find no manufacturer warranty or customer support when problems arise.
Budget-Stretching Strategies
Order single panels for stationary applications (side panels flanking windows where you don’t need opening capability). This cuts per-window cost in half while maintaining elegant appearance.
Start with highest-visibility rooms and phase in remaining spaces over 6-12 months. Promotional pricing runs year-round on SelectBlinds, so you won’t miss savings by waiting.
Choose simpler patterns that age well rather than trendy designs you’ll tire of quickly. Classic Core solids and timeless damasks maintain appeal for decades, maximizing your cost-per-year value.
Skip unnecessary upgrades. Not every window needs motorization or blackout liners. Invest strategically in bedrooms and challenging windows while keeping other treatments simpler.
Installing Your Laura Ashley Drapery: DIY or Professional?
DIY Installation Difficulty: 4/10
Most homeowners successfully install laura ashley drapes without professional help. The process requires basic tools and 30-60 minutes per window.

Grommet style represents the easiest option. Thread rod through eyelets, position brackets, hang rod, adjust height. Done. Even complete beginners handle this confidently.
Pleated fold drapes require slightly more attention. You’ll attach mounting brackets precisely level, clip panels onto traverse rod mechanisms, and adjust spacing for uniform folds. The included instructions walk through each step clearly.
Pleated Fold & Track systems increase complexity moderately. Proper track mounting requires careful measurement and level installation. The track must support full fabric weight without sagging, demanding secure attachment to wall studs or solid blocking.
Required Tools and Hardware
Basic installations need: power drill, level, pencil, measuring tape, stud finder, screwdriver, ladder or step stool.
Mounting hardware typically includes brackets, screws, and anchors. For drywall installations without stud positioning, use heavy-duty toggle anchors rated for 50+ pounds. Don’t rely on standard plastic anchors – they’ll fail under fabric weight and repeated opening/closing stress.
For plaster walls, masonry bits and specialized anchors prevent cracking. For metal studs, self-tapping screws work better than standard wood screws.
Curtain rods require two or three mounting brackets depending on width. Windows 36-72 inches wide need two end brackets. Wider spans require center support bracket preventing rod sag.
Step-by-Step Hanging Instructions
Step 1: Mark bracket positions using your rod’s specifications. For outside mount, measure 4-6 inches above window frame and 4-8 inches beyond each side. Check level meticulously – even 1/4-inch variance creates visible slanting.
Step 2: Locate wall studs at bracket positions. Mounting into studs provides strongest support. No stud available? Use high-quality toggle anchors rated for appropriate weight.
Step 3: Install brackets following manufacturer torque specifications. Over-tightening cracks drywall; under-tightening creates loose, sagging installations.
Step 4: For grommet drapes, thread rod through all eyelets before mounting. This prevents awkward overhead maneuvering. Slide assembled drapes onto brackets and secure rod.
Step 5: For pleated drapes, attach track or rod first, then clip panels onto carriers or rings. Distribute pleats evenly across the width, adjusting spacing for uniform appearance.
Step 6: Test operation smoothly. Drapes should glide freely without binding or excessive friction. Adjust as needed.
Step 7: Make final length adjustments. Your drapes should clear floor by 1/2 inch. Use the hem allowance for minor corrections if needed.
Common Installation Mistakes
Mounting too low – Brackets installed at window frame top make ceilings appear lower. Mount 4-6 inches above frame (or at ceiling) for proper proportions.
Insufficient bracket support – Skipping center brackets on wide windows causes rod sag that worsens over time. Follow manufacturer width guidelines strictly.
Ignoring wall composition – Standard drywall screws pull out under fabric weight. Match your anchoring system to wall type and load requirements.
Uneven bracket heights – Even small variations create diagonal hanging that looks unprofessional. Double-check level before drilling final holes.
Wrong rod diameter – Grommet drapes require 1 1/4-inch rods. Improvising with incorrect sizes creates binding or excessive looseness.
When to Hire Professional Installation
Consider professional help for: bay windows with angled configurations, cathedral ceilings requiring tall ladders, motorized systems needing electrical knowledge, multiple windows where you want perfectly matched alignment, plaster or brick walls where drilling errors cause expensive damage.
Professional installers charge $75-150 per window depending on complexity and regional labor rates. The investment prevents mistakes that could damage $300+ drapes or require wall repairs.
Wrinkle Removal Tips
Laura Ashley drapes ship folded, creating temporary creasing. Don’t panic – these wrinkles resolve easily.
Hang drapes and allow 2-3 days for gravity and humidity to naturally relax fabric. Most wrinkles disappear without intervention.
For stubborn creases, use garment steamer held 6-8 inches from fabric. Move steadily down the panel without touching steamer to material. Direct contact can create water marks on some fabrics.
Never iron directly on drapes while hanging. Remove panels, place on ironing board with pressing cloth protection, and use medium heat. Check an inconspicuous area first to ensure heat won’t damage fabric.
Professional dry cleaning removes persistent wrinkles completely, though this shouldn’t be necessary for new installations.
Caring for Your Laura Ashley Drapes: Maintenance Guide
Dry Clean Only Requirement
Laura Ashley specifies professional dry cleaning only for their drapery. Don’t attempt machine washing – the fabrics, linings, and construction aren’t designed for home laundry equipment. You’ll risk shrinkage, lining separation, color bleeding, and structural damage.
Schedule cleaning every 12-18 months for regularly used drapes in normal conditions. High-traffic homes with pets, smokers, or excessive dust may need annual cleaning. Rarely-opened decorative panels can extend to 24-30 months between cleanings.
Costs run $20-40 per panel at quality dry cleaners familiar with drapery handling. Communicate that these are custom drapery requiring gentle treatment and proper pressing. Take down and deliver panels yourself rather than using pickup services that fold and compress fabric excessively.

Spot Cleaning Techniques
Address spills immediately before they set. Blot (never rub) with clean white cloth to absorb liquid. Work from outside edges toward center to prevent spreading.
For water-based stains, dab with cloth dampened in cool water. Avoid rubbing that can damage fabric fibers or push stains deeper into weave.
For oil-based stains, professional treatment offers the safest approach. Home remedies risk permanent damage or discoloration.
Test any cleaning method on hidden fabric (inside hem) before applying to visible areas. Even “safe” techniques can cause unexpected reactions with specific fabric compositions.
Fabric Durability and Longevity
Quality Laura Ashley drapes last 10-15 years under normal use when properly maintained. The premium fabric quality and professional construction resist wear better than budget alternatives that deteriorate in 3-5 years.
UV protection from linings extends fabric life significantly. Direct sun exposure fades colors and weakens fibers over time. Standard and blackout liners shield decorative fabric from this damage.
Rotate panels periodically (swap left and right) to equalize sun exposure and wear patterns. This simple step prevents one panel from aging faster than its pair.
Dye Lot Considerations
Textile manufacturing creates slight color variations between production runs called dye lots. When you order Laura Ashley drapes for one room across multiple purchase dates, you risk receiving panels from different batches with visible color mismatches.
Order all panels for connected spaces simultaneously. This ensures matching throughout your room. The color differences seem minor when comparing samples but become obvious when hanging side-by-side.
Keep your order confirmation noting specific product codes and dates. If you need replacement panels years later, this information helps manufacturers match as closely as possible, though exact matches aren’t guaranteed.
Storage Tips for Seasonal Changes
Some homeowners rotate between heavy blackout drapes in winter and light sheer curtains in summer. Store off-season drapes properly to prevent damage.
Clean panels before storage. Stains oxidize during storage, becoming permanent. Even invisible food residue attracts insects that damage fabric.
Fold carefully along natural pleat lines rather than creating new creases. Wrap in acid-free tissue paper or clean cotton sheets – never plastic bags that trap moisture and promote mildew.
Store in cool, dry location away from temperature extremes, direct light, and potential pest access. Cedar closets or storage boxes with cedar blocks deter moths naturally.
Sun Damage Prevention
Position furniture to block intense afternoon sun from hitting drapes directly. UV rays cause fading regardless of fabric quality.
Consider window film or exterior awnings for south and west-facing windows receiving harsh exposure. These solutions protect both drapes and interior furnishings.
Rotate drapes 180 degrees annually if panels receive uneven sun exposure. This distributes fading evenly rather than creating stark contrasts between light-exposed and protected areas.
Close drapes during peak sun hours when rooms aren’t in use. This simple habit dramatically extends fabric life and color vibrancy.
Laura Ashley Drapes vs. Other Premium Brands: An Honest Comparison
Laura Ashley vs. Pottery Barn
Pottery Barn offers similar custom drapery services with comparable quality construction. Their aesthetic leans more American farmhouse and coastal while Laura Ashley emphasizes British heritage and romantic florals.
Pricing runs nearly identical – expect $150-250 per panel for standard sizes with customization. Pottery Barn provides slightly wider fabric selection, but Laura Ashley’s signature prints remain unmatched for traditional elegance.
Customization options are comparable. Both offer multiple header styles, liner choices, and hardware coordination. Pottery Barn edges ahead on ready-made availability with faster shipping.
Choose Pottery Barn for: coastal, modern farmhouse, or American traditional styles
Choose Laura Ashley for: English country charm, romantic interiors, botanical motifs, classic sophistication
Laura Ashley vs. West Elm
West Elm targets contemporary and mid-century modern aesthetics – quite different from Laura Ashley’s traditional positioning. Their drapery features bold geometrics, abstract patterns, and modern color palettes.
Quality matches Laura Ashley with comparable fabric weights and construction. Pricing skews slightly lower ($120-220 per panel) with frequent promotions.
West Elm excels at minimalist interiors and urban spaces. Laura Ashley dominates traditional, transitional, and romantic styles.
The brands rarely compete directly because they serve different design preferences. Few customers seriously consider both.
Laura Ashley vs. Traditional Curtain Stores
Local curtain shops offer personalized service and in-person fabric viewing but charge premium prices for this convenience. Expect 30-50% higher costs than online retailers like SelectBlinds.
Made-to-measure quality varies wildly among local providers. Research carefully before committing. Laura Ashley maintains consistent standards across all production.
Custom timelines run 4-8 weeks locally versus 5-7 business days through SelectBlinds’ Laura Ashley partnership. The time trade-off rarely justifies dramatic price differences unless you need extremely unusual sizing or features.
Where Laura Ashley Excels
Heritage patterns – No competitor matches Laura Ashley’s archive of classic British prints. The Wisteria Garden, Summer Palace, and Josette designs represent decades of textile expertise.
Consistent quality – Whether ordered in 2020 or 2026, Laura Ashley maintains manufacturing standards. Many competitors adjust quality to hit price points.
Broad availability – The SelectBlinds partnership makes authentic Laura Ashley accessible nationwide with consistent pricing and service.
Timeless appeal – Trendy brands require redecorating as styles shift. Laura Ashley’s classic sophistication remains appropriate across decades.
When to Consider Alternatives
Budget constraints – Quality drapes exist at lower price points. Laura Ashley represents investment in aesthetic and longevity, not basic function.
Ultra-modern spaces – Contemporary minimalist design often conflicts with Laura Ashley’s traditional character. West Elm or CB2 better suit these aesthetics.
Unusual specifications – Extremely large windows, commercial applications, or specialty features may exceed Laura Ashley’s standard offerings. Custom workrooms handle these better.
7 Common Laura Ashley Drapes Problems (And How to Solve Them)
Problem 1: Ordered Wrong Size or Single Panel Instead of Pair
This represents the most frequent customer mistake. The width specification applies per panel, not total coverage. Ordering one 60-inch panel for a 60-inch window leaves half uncovered.
Solution: Review the measurement guide carefully before ordering. The product page clearly states whether you’re purchasing single or pair configuration. Take screenshots of your cart before checkout to verify quantities match your needs.
SelectBlinds’ measuring guarantee protects against sizing errors. Add this free feature during checkout for remake protection if measurements prove incorrect.
Problem 2: Drapes Arrived Wrinkled
Shipping requires folding custom drapes, creating temporary creases that alarm first-time buyers.
Solution: Hang panels immediately and wait 3-5 days. Most wrinkles relax naturally from fabric weight and ambient humidity. For stubborn areas, use garment steamer held several inches away – never touching fabric directly. Professional steaming costs $15-25 per panel at dry cleaners if you prefer expert handling.
Wrinkles don’t indicate defects. All folded drapery arrives similarly and resolves quickly.
Problem 3: Can’t Find Matching Hardware
Laura Ashley drapes don’t include rods or mounting equipment. Matching your chosen aesthetic requires separate hardware shopping.
Solution: For grommet drapes, order 1 1/4-inch diameter rods in finishes coordinating with your room’s metal accents (faucets, light fixtures, door hardware). The grommet finish (antique brass, brushed nickel, oil-rubbed bronze) should match or complement rod finish.
For pleated fold, standard decorative rods or traverse rod systems work beautifully. SelectBlinds offers coordinating hardware during checkout, or shop The Home Depot and Bed Bath & Beyond for extensive selections.
Problem 4: Cost Exceeds Budget
Quality custom drapery requires significant investment. Multiple windows at $250+ per panel adds up quickly.
Solution: Phase installation over several months rather than outfitting the entire home at once. Start with highest-visibility rooms (living room, master bedroom) where impact justifies cost. The 45% promotional pricing runs consistently, so delayed purchasing doesn’t sacrifice savings.
Consider single panels for decorative applications where opening/closing isn’t necessary. This cuts per-window cost in half while maintaining elegant appearance.
Choose Classic Core solids over elaborate patterns if budget constrains but quality matters. The simpler designs cost identically but may coordinate easier with future budget-friendly additions in secondary rooms.
Problem 5: Uncertain About Light Filtering Levels
Product descriptions use terms like “light filtering” and “room darkening” that mean different things to different people.
Solution: Order free samples showing actual fabric and liner combinations in your home’s specific lighting. What seems adequately dark in morning light may prove too transparent during bright afternoon sun.
For bedrooms, choose blackout liner unless you genuinely want morning light. The $20 upgrade eliminates guesswork and delivers consistent darkness regardless of sun position or season.
Standard liners work beautifully for living spaces, offices, and rooms where you want privacy without complete darkness. Skip liners entirely only for decorative panels that remain stationary.
Problem 6: Color Doesn’t Match Website Photos
Monitor calibration, lighting conditions, and photography create variations between screen appearance and physical fabric.
Solution: Never order based on website images alone. The free samples program exists specifically to prevent color disappointment. Order 3-5 samples in your color range, view them in your actual room lighting (both daylight and artificial), and hold against existing furnishings before committing.
Room lighting dramatically affects color perception. North light appears cool and blue-ish, south light warm and yellow-ish, artificial light varies by bulb type. Test samples in all conditions you’ll experience daily.
Problem 7: Dye Lot Doesn’t Match Previous Order
Ordering replacement panels or additional windows months after initial purchase risks receiving slightly different coloration from new dye lots.
Solution: Order all panels for connected spaces simultaneously during initial purchase. This guarantees matching throughout your room.
If expansion ordering becomes necessary, contact SelectBlinds customer service with original order information. They’ll attempt matching to previous production runs, though exact matches aren’t guaranteed.
Keep records of specific product codes, order dates, and color names. This information helps manufacturers track down closest available matches.
Styling Your Laura Ashley Drapes: Expert Design Tips
Layering Techniques
Professional designers frequently layer sheer curtains beneath Laura Ashley drapes for versatile light control and dimensional interest. The sheers provide daytime privacy while allowing natural light when you open the drapes. Close both layers for complete coverage during evening hours.
Choose sheer panels in coordinating neutrals – white, cream, or soft gray – rather than attempting pattern mixing. The sheers should enhance rather than compete with your statement drapes.
Install sheers on separate rod positioned closer to window glass. The drapes hang on outer rod, creating depth and allowing independent operation of each layer.
Hardware Coordination
Match curtain rod finish to room’s predominant metal tone. Rooms with brushed nickel faucets, satin chrome light fixtures, and silver picture frames should use similar cool metallic rod finishes. Spaces featuring oil-rubbed bronze, brass, or copper accents demand warm metal rod coordination.
Finials (decorative rod ends) dramatically impact overall appearance. Simple spheres suit contemporary spaces, ornate florals enhance traditional rooms, crystal or glass finials add glamorous sparkle to formal areas.
Rings and clips should match or coordinate with rod finish. Mixing metals rarely succeeds unless you’re employing a deliberately eclectic aesthetic throughout the room.
Tiebacks Placement and Styling
Mount tiebacks approximately two-thirds up from floor level for classic proportions. This positioning creates attractive curved silhouette while maintaining enough fabric volume above and below the gathering point.
For 96-inch drapes, install tiebacks at 64 inches from floor. Adjust proportionally for other lengths.
Pull drapes back to reveal one-third of window width. Fully opening to expose entire window eliminates the architectural framing effect that makes drapes worthwhile in the first place.
Color Coordination Strategies
Laura Ashley drapes should complement wall colors and major furniture pieces without exact matching. Perfect color matches look contrived and limit future decorating flexibility.
Pull accent colors from drape patterns for throw pillows, area rugs, and decorative accessories. This creates cohesion without overwhelming spaces with pattern repetition.
For Classic Core solids, choose shades slightly darker than wall color for definition or slightly lighter for airy openness. Exact matching flattens visual interest.
Mixing Patterns Strategically
Combining multiple patterns in one room creates designer-level sophistication when done correctly. The rule: vary pattern scale while maintaining consistent color story.
Large-scale botanical prints on drapes pair beautifully with smaller geometric patterns on upholstery and tiny prints on accent pillows. All three should share at least two colors.
Stick to odd numbers – three or five patterns maximum per room. Even quantities create awkward balance that feels unresolved.
When uncertain about pattern mixing, choose Classic Core solids for drapes and introduce patterns through changeable elements like pillows, throws, and artwork.
Budget-Friendly Styling Hacks
Hang drapes higher and wider than your window – this costs nothing and makes rooms appear significantly larger and more polished.
Use inexpensive tiebacks from craft stores or create DIY versions from coordinating fabric, rope, or ribbon. The drapes are your investment; accessories can be budget-conscious.
Frame windows with just the drapes themselves rather than adding valances or cornices that increase costs. The laura ashley drapes provide sufficient visual interest without additional treatments.
Shop seasonal clearance for decorative pillows and throws that coordinate with your drapes. These easily changed accessories refresh rooms inexpensively while protecting your drapery investment from trend fatigue.
Frequently Asked Questions
Are laura ashley drapes machine washable? No, all Laura Ashley drapery requires professional dry cleaning only. Machine washing causes shrinkage, lining separation, and fabric damage. Schedule dry cleaning every 12-18 months for regularly used panels, less frequently for decorative drapes that remain stationary.
What’s the difference between drapes and curtains? Drapes use heavier fabrics, hang floor-length, include lining, and provide superior light control and insulation. Curtains use lighter materials, vary in length, rarely include lining, and serve primarily decorative purposes. Laura Ashley products are properly classified as drapery due to their professional construction and full-length design.
Do panels come as singles or pairs? You specify this during ordering. The width measurement applies to each individual panel. Most windows require pairs for complete coverage and functional opening/closing. Order single panels for narrow windows, doors, or decorative stationary applications.
What rod size works with grommet drapes? Grommet drapes require rods measuring 1 1/4 inches in diameter for proper fit. Smaller rods create loose, sagging appearance while larger rods won’t fit through the 1 1/2-inch grommet openings. Standard or decorative traverse rods work for pleated fold styles.
How long until my custom drapes ship? SelectBlinds ships custom Laura Ashley orders in 5-7 business days after production completion. Total delivery typically occurs within 2-3 weeks from order placement. Rush services aren’t available for custom products, so plan accordingly if working toward specific deadlines.
Can I return drapes if the color doesn’t match my room? Custom-made drapery generally cannot be returned unless defective. This is why the free samples program exists – order samples first, test in your actual lighting, and confirm your choice before purchasing. The 30-day price lock gives you time to decide without rushing.
What’s the best liner for bedrooms needing darkness? Blackout liner blocks 95-99% of light, creating near-complete darkness essential for quality sleep. The $20.06 upgrade per panel delivers superior privacy, thermal insulation, and light control. Standard liners allow soft ambient light that many people find disruptive during early morning hours.
How do I prevent wrinkles after installation? Allow 3-5 days for new drapes to relax naturally after hanging. Use garment steamer held several inches from fabric for stubborn creases – never touch fabric directly with steamer. Professional dry cleaning removes all wrinkles completely if DIY methods don’t satisfy.
Conclusion
Laura Ashley drapes bring seven decades of British design expertise into your home through carefully crafted window treatments that balance timeless elegance with practical functionality. From the romantic florals that built the brand’s reputation to contemporary stripes that bridge traditional and modern aesthetics, these collections offer options for virtually every design preference and room requirement.
Smart purchasing requires understanding measurements, customization choices, and room-specific needs before placing orders. The free samples program removes guesswork from color selection while the price lock guarantee protects your budget during decision-making. Whether you choose elaborate botanical prints for formal living spaces or clean-lined solids for contemporary bedrooms, investing in quality drapery delivers returns through enhanced comfort, improved aesthetics, and lasting durability.
The difference between adequate window coverings and exceptional ones often comes down to details – proper fullness percentages, appropriate liner selection, correct mounting height, and coordinated hardware. Follow the guidelines throughout this resource to make informed choices that transform ordinary windows into architectural features worth showcasing. Your home deserves the craftsmanship and beauty that only Laura Ashley drapes deliver.
